From 2013 to 2015, P1 : Digital provided complete PR Management and Partnership management solutions for Árón Smith in the Dunlop MSA British Touring Car Championship. This included website & social media management, press release creation and distribution and sponsorship management. During this successful partnership, we successfully built up Árón’s profile during his most successful period in Europe’s toughest saloon car championship. Helping to attract multiple corporate partnership deals, to this day Árón continues to be associated with many of these companies.